<?xml version="1.0" encoding="UTF-8"?><rss version="0.92">
<channel>
	<title>Marketing is Simple Stupid</title>
	<link>http://www.miss-marketing.com</link>
	<description>Thoughts from a Marketing anti-guru</description>
	<lastBuildDate>Wed, 28 Jul 2010 15:27:22 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	<!-- generator="WordPress/3.0" -->

	<item>
		<title>This just in: If it looks too good to be true, it probably is!</title>
		<description><![CDATA[This could also go under the &#8216;if it looks like shit and smells like shit &#8211; it&#8217;s probably shit&#8217; heading, but hey, I&#8217;m trying to clean up my act a bit (and my mother tells me I curse too much anyway). Onwards and upwards. I&#8217;ve been asked to speak about Social Media at a couple [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/07/this-just-in-if-it-looks-too-good-to-be-true-it-probably-is/</link>
			</item>
	<item>
		<title>Belgian Beers, Canal boats &amp; Customer Service (with a little Social Media thrown in)</title>
		<description><![CDATA[Did you ever play the ‘one of these things just doesn’t belong’ game? I didn’t like that game either, and in this case, all three of these items featured in my vacation last week. And to be honest, I was really only planning on the first two. I don’t read (or, in fact, speak) Dutch, [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/07/belgian-beers-canal-boats-customer-service-with-a-little-social-media-thrown-in/</link>
			</item>
	<item>
		<title>Lost in Translation</title>
		<description><![CDATA[All marketing is local. There, I&#8217;ve said it. I like reading up on Franchise opportunities. They all boast about having &#8216;world-class marketing&#8217; (where did that phrase come from anyway? It sounds like some sort of weird advert for hoovers) systems in place that will guarantee that their franchisees will make tons and tons of money. [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/07/lost-in-translation/</link>
			</item>
	<item>
		<title>Will it blend makes me laugh again&#8230;</title>
		<description><![CDATA[Our office loves the BlendTec &#8216;will it blend&#8217; YouTube videos. What a brilliant use of video and a great idea for a viral campaign that really stuck to people. They have a shed load of views&#8230;. With the new iPhone 4, they are at it again with a slightly more &#8216;produced&#8217; video. Hilarious as always. [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/06/will-it-blend-makes-me-laugh-again-2/</link>
			</item>
	<item>
		<title>If you need me, I&#8217;ll be in the bar&#8230;</title>
		<description><![CDATA[It&#8217;s been a while since I&#8217;ve had a chance to really sit down and write. Sadly, today is not going to be one of those rare opportunities. It&#8217;s been a busy couple of weeks. I&#8217;ve been really active on the meeting front recently, and it got me thinking how much my business is dependent on [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/06/if-you-need-me-ill-be-in-the-bar/</link>
			</item>
	<item>
		<title>Jack of all trades, master of f*ck all.</title>
		<description><![CDATA[I&#8217;m sorry if this seems like another rant. I really am. I&#8217;m suddenly aware that these posts are making me seem like the grumpy old man waving his walking stick at the kids and shouting at them to &#8220;get off my damn land!&#8221; I&#8217;m really a very nice person. Honest. I like puppies and everything. [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/06/jack-of-all-trades-master-of-fck-all/</link>
			</item>
	<item>
		<title>It&#8217;s not the what &#8211; it&#8217;s the how, why and where.</title>
		<description><![CDATA[That is very, very, true. When I talk to people in business, and I mention I am in marketing, most people assume I am a designer of some sort or another. &#8220;So you build websites?&#8221; I get asked a lot, or &#8220;So you can design me a business card or brochure?&#8221; Yes, but that&#8217;s not [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/05/its-not-the-what-its-the-how-why-and-where/</link>
			</item>
	<item>
		<title>Dead fish don&#8217;t stay for long&#8230;</title>
		<description><![CDATA[It&#8217;s been a long week, and long weeks tend to make me reflective. Or short-tempered. I&#8217;m not sure which. Anyway, it&#8217;s a been a week. I don&#8217;t know about anyone else, but I&#8217;m getting sick of people not managing their data lists. We all know that email marketing became the &#8216;golden ticket&#8217; a few years [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/05/dead-fish-dont-stay-for-long/</link>
			</item>
	<item>
		<title>Why settle for less?</title>
		<description><![CDATA[That&#8217;s sort of a cryptic start, so I&#8217;ll give some background. My company works with new-start, high-growth, businesses. These are businesses that have a great potential for growth (hence the term high-growth&#8230;duh) but normally need significant money to get things started. They are usually product-based businesses (physical or software) that have a mass-market appeal. The [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/05/why-settle-for-less/</link>
			</item>
	<item>
		<title>Memo to self: It may be time to think about Franchising&#8230;</title>
		<description><![CDATA[That&#8217;s sort of a convoluted way of starting, but I&#8217;m in a funny sort of mood this morning. But good news (and if you&#8217;ve been thinking about franchising your business it&#8217;s great news) &#8211; The Franchise Gap is up and running. For those of you that don&#8217;t know, the franchise world is one of the [...]]]></description>
		<link>http://www.miss-marketing.com/index.php/2010/04/memo-to-self-it-may-be-time-to-think-about-franchising/</link>
			</item>
</channel>
</rss>
