Comments for Marketing is Simple Stupid http://www.miss-marketing.com Thoughts from a Marketing anti-guru Wed, 13 Jul 2011 13:22:28 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on If the ship is already sinking, you probably can’t get it fixed… by Heather Burns http://www.miss-marketing.com/index.php/2011/07/if-the-ship-is-already-sinking-you-probably-can%e2%80%99t-get-it-fixed/comment-page-1/#comment-365 Heather Burns Wed, 13 Jul 2011 13:22:28 +0000 http://www.miss-marketing.com/?p=420#comment-365 Excellent post on a topic which is cropping up a lot in my corner of the business world. The thing about being presented with a sinking ship is that you know better than to try to rearrange its deck chairs. Inevitably the businesses which are struggling to keep their doors open want to believe that you're some sort of magician who can wave a magic wand and turn their business around like a TV show. Ultimately I cannot be a social welfare service for businesses which failed to adapt. Excellent post on a topic which is cropping up a lot in my corner of the business world.

The thing about being presented with a sinking ship is that you know better than to try to rearrange its deck chairs. Inevitably the businesses which are struggling to keep their doors open want to believe that you’re some sort of magician who can wave a magic wand and turn their business around like a TV show. Ultimately I cannot be a social welfare service for businesses which failed to adapt.

]]> Comment on It’s never too early to ask for some help… by It’s never too early for high growth companies to ask for some help… http://www.miss-marketing.com/index.php/2011/05/its-never-too-early-to-ask-for-some-help/comment-page-1/#comment-362 It’s never too early for high growth companies to ask for some help… Fri, 10 Jun 2011 12:46:51 +0000 http://www.miss-marketing.com/?p=407#comment-362 [...] - Jordan Fleming (this article was originally posted at www.miss-marketing.com) [...] [...] – Jordan Fleming (this article was originally posted at http://www.miss-marketing.com) [...]

]]> Comment on No no….please…invite me (and every one of your contacts) to all your events….I don’t mind by Mike http://www.miss-marketing.com/index.php/2011/03/no-no-please-invite-me-and-every-one-of-your-contacts-to-all-your-events-i-dont-mind/comment-page-1/#comment-317 Mike Fri, 04 Mar 2011 14:07:37 +0000 http://www.miss-marketing.com/?p=373#comment-317 It's always the way though, isn't it? Wherever there's people, there's someone trying to get them to buy something by virtually any means. The ease of distribution that social and business networks allow is just too tempting for some "network marketers" (I hate using that term because they are a blight on real marketers) unfortunately. I'd suggest that about 90% of the internet is noise; the skill is separating the clear signal from the static! It’s always the way though, isn’t it? Wherever there’s people, there’s someone trying to get them to buy something by virtually any means.

The ease of distribution that social and business networks allow is just too tempting for some “network marketers” (I hate using that term because they are a blight on real marketers) unfortunately. I’d suggest that about 90% of the internet is noise; the skill is separating the clear signal from the static!

]]> Comment on No no….please…invite me (and every one of your contacts) to all your events….I don’t mind by Jordan http://www.miss-marketing.com/index.php/2011/03/no-no-please-invite-me-and-every-one-of-your-contacts-to-all-your-events-i-dont-mind/comment-page-1/#comment-316 Jordan Fri, 04 Mar 2011 13:15:02 +0000 http://www.miss-marketing.com/?p=373#comment-316 Less noise, more signal. Amen sister. :-) -j Less noise, more signal.

Amen sister.

:-)

-j

]]> Comment on No no….please…invite me (and every one of your contacts) to all your events….I don’t mind by Heather Burns http://www.miss-marketing.com/index.php/2011/03/no-no-please-invite-me-and-every-one-of-your-contacts-to-all-your-events-i-dont-mind/comment-page-1/#comment-315 Heather Burns Fri, 04 Mar 2011 13:12:51 +0000 http://www.miss-marketing.com/?p=373#comment-315 Well said. I suspect I get the same emails too, along with an increasing and annoying volume of "friend" invitations from people who think having swapped one email with me last year makes me their "friend". To be fair, it is not limited to LinkedIn. I unsubscribed from a well-known marketing guru's list after one of his emails was promoting a co-branded "instant five page web site" service. Nice little earner for him, but I spend much of my professional energy helping clients get away from quickie-sites-in-a-box. There, as with your LinkedIn contact, the individual's need to promote himself as a serious professional ultimately lost out to the bottom line. Less noise, more signal, please. Well said. I suspect I get the same emails too, along with an increasing and annoying volume of “friend” invitations from people who think having swapped one email with me last year makes me their “friend”.

To be fair, it is not limited to LinkedIn. I unsubscribed from a well-known marketing guru’s list after one of his emails was promoting a co-branded “instant five page web site” service. Nice little earner for him, but I spend much of my professional energy helping clients get away from quickie-sites-in-a-box.

There, as with your LinkedIn contact, the individual’s need to promote himself as a serious professional ultimately lost out to the bottom line. Less noise, more signal, please.

]]> Comment on Why are you trying to sell me a car? I can’t even drive… by Ed Henderson http://www.miss-marketing.com/index.php/2011/02/why-are-you-trying-to-sell-me-a-car-i-can%e2%80%99t-even-drive/comment-page-1/#comment-306 Ed Henderson Fri, 04 Feb 2011 12:00:00 +0000 http://www.miss-marketing.com/?p=361#comment-306 I have come across this issue many times over the last few years. Clients think the more folk you email the better your chances of success are. Wrong wrong wrong. I try hard to explain that they would be much better emailing 50 folk who care rather than 5000 that might. I have come across this issue many times over the last few years. Clients think the more folk you email the better your chances of success are. Wrong wrong wrong. I try hard to explain that they would be much better emailing 50 folk who care rather than 5000 that might.

]]> Comment on I call it simple for a reason… by Andrew Patterson http://www.miss-marketing.com/index.php/2011/01/i-call-it-simple-for-a-reason/comment-page-1/#comment-303 Andrew Patterson Thu, 03 Feb 2011 11:03:42 +0000 http://www.miss-marketing.com/?p=358#comment-303 Jordan, As a marketing professional at SME level, I find your blog fantastic and a real eye opener. I too agree simple is better. Although, your comment - "If you’re looking for 100% guarantees, buy a hoover." is clearly wrong... my hoover doesn't pick up anything. :) Regards Andy Jordan,

As a marketing professional at SME level, I find your blog fantastic and a real eye opener.

I too agree simple is better. Although, your comment – “If you’re looking for 100% guarantees, buy a hoover.” is clearly wrong… my hoover doesn’t pick up anything. :)

Regards

Andy

]]> Comment on I call it simple for a reason… by Tweets that mention I call it simple for a reason… : Marketing is Simple Stupid -- Topsy.com http://www.miss-marketing.com/index.php/2011/01/i-call-it-simple-for-a-reason/comment-page-1/#comment-295 Tweets that mention I call it simple for a reason… : Marketing is Simple Stupid -- Topsy.com Mon, 17 Jan 2011 18:53:47 +0000 http://www.miss-marketing.com/?p=358#comment-295 [...] This post was mentioned on Twitter by Jordan Fleming. Jordan Fleming said: New Article: kick off your new year with a new #marketingstrategy - http://bit.ly/ersDSX #SME #marketing #strategy [...] [...] This post was mentioned on Twitter by Jordan Fleming. Jordan Fleming said: New Article: kick off your new year with a new #marketingstrategy – http://bit.ly/ersDSX #SME #marketing #strategy [...]

]]> Comment on Five Years Still Standing by Jordan http://www.miss-marketing.com/index.php/2010/12/five-years-still-standing/comment-page-1/#comment-156 Jordan Thu, 09 Dec 2010 10:00:39 +0000 http://www.miss-marketing.com/?p=342#comment-156 Thanks guys! @jamie I like your site! @annie awww shucks ;-) and @caspar very true! See you tomorrow night! j Thanks guys! @jamie I like your site! @annie awww shucks ;-) and @caspar very true! See you tomorrow night!

j

]]> Comment on Five Years Still Standing by caspar http://www.miss-marketing.com/index.php/2010/12/five-years-still-standing/comment-page-1/#comment-155 caspar Thu, 09 Dec 2010 08:54:22 +0000 http://www.miss-marketing.com/?p=342#comment-155 Must say you're a man with words. Do like the slightly corny: dream, run,race big, but to plan small it's easy to miss out on the last bit. To me, reason one and three are the one and same thing, if you don't have good people around you there is no one to let go to and you stop growing. But then again, growing just for the sake of growing is rather pointless as well. See you Friday. Must say you’re a man with words. Do like the slightly corny: dream, run,race big, but to plan small it’s easy to miss out on the last bit. To me, reason one and three are the one and same thing, if you don’t have good people around you there is no one to let go to and you stop growing. But then again, growing just for the sake of growing is rather pointless as well.

See you Friday.

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