Marketing is Simple Stupid

Thoughts from a Marketing anti-guru

Will it blend makes me laugh again…

Our office loves the BlendTec ‘will it blend’ YouTube videos. What a brilliant use of video and a great idea for a viral campaign that really stuck to people. They have a shed load of views…. With the new iPhone 4, they are at it again with a slightly more ‘produced’ video. Hilarious as always. [...]

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Will it blend makes me laugh again

Two reasons this time: 1. iPad Blending Of course! How could they not? There is something about his expression as he’s happily blending an iPad down that makes me giggle. Watch: 2. Chuck Norris I’m not sure I need to justify this. Chuck Norris is the man: Nice. -j Go on, share the love:

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Will it Blend?

I still think this is one of the best viral marketing campaigns (sleight of hand?) I’ve seen in the last wee while. It’s got everything. The guy is funny. The production is hysterical. The blending items are topical. And check out the page views some of these posts get. Over 2 Million. What a brilliant [...]

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Twitter & Facebook – sleight of hand marketing?

In the last couple of months I’ve noticed more and more businesses advertising on Facebook. For the most part, this advertising is fairly direct – paid for advertising that appears on the side of your page and is aimed at a certain demographic. And it’s not a bad idea, but I can’t help feel that [...]

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