Marketing is Simple Stupid

Thoughts from a Marketing anti-guru

Guru-tastic (in which our hero starts to sob uncontrollably)

Posted on | August 24, 2010

I’ve had a guru-tastic week.

Ugh.

I’m sorry. I really do have a weird knee-jerk reaction to meeting people who call themselves gurus. And these days, it’s made even more fun by adding the words ‘social’ and ‘media’ in front of it. I’ve been surrounded by them last week, and I think I’m suffering some sort of an allergic response.

I guess this isn’t really new. There will always be people out there that latch on to a new trend and ride the ever-loving shit out of it. It’s not really any different here is it?

It still makes me twitch.

So far, I have met at least 20 people who have called themselves a social media guru. At least 20.

My experience?















Possibly not a winning percentage.

- j

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