Marketing is Simple Stupid

Thoughts from a Marketing anti-guru

Memo to self: It may be time to think about Franchising…

That’s sort of a convoluted way of starting, but I’m in a funny sort of mood this morning. But good news (and if you’ve been thinking about franchising your business it’s great news) – The Franchise Gap is up and running. For those of you that don’t know, the franchise world is one of the [...]

Seriously, who doesn’t have a Facebook group now?

I’ve never seen so many companies insist on creating Facebook groups for their companies. I’m forced to be the awkward b*stard and ask a quick question: why? Don’t get me wrong, I do believe that Facebook (along with other social media sites) can be a very effective  platform to engage with new (and existing) customers, [...]

Will it blend makes me laugh again

Two reasons this time: 1. iPad Blending Of course! How could they not? There is something about his expression as he’s happily blending an iPad down that makes me giggle. Watch: 2. Chuck Norris I’m not sure I need to justify this. Chuck Norris is the man: Nice. -j

I know people who know people who know….you get the idea

Ahhh….the sun is out – must bring out my happy face since today’s thoughts have drifted towards a subject near and dear to my heart: collaboration. A lot of people talk about it. Few people seem to practice it. A few years ago I learned the hard way that I didn’t know everything, and couldn’t [...]

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